Tuesday, January 9, 2007

A hand for the noodle man: Yesterday, Momofuku Ando died. Normally this might not be the occasion for a blog post; but Mr. Ando was a pioneer: He invented instant ramen noodles. For this, he is, or should be, revered by everyone who ever attended university in the United States, including those of us who could afford to eat better, for his food’s remarkably low cost and filling Asian taste. The world is forever in debt to Mr. Ando, as Lawrence Downes writes in the Times:

Momofuku Ando, who died in Ikeda, near Osaka, at 96, was looking for cheap, decent food for the working class when he invented ramen noodles all by himself in 1958. His product — fried, dried and sold in little plastic-wrapped bricks or foam cups — turned the company he founded, Nissin Foods, into a global giant. According to the company’s Web site, instant ramen satisfies more than 100 million people a day. Aggregate servings of the company’s signature brand, Cup Noodles, reached 25 billion worldwide in 2006.

There are other versions of fast noodles. There is spaghetti in a can. It is sweetish and gloppy and a first cousin of dog food. Macaroni and cheese in a box is a convenience product requiring several inconvenient steps. You have to boil the macaroni, stir it to prevent sticking and determine through some previously obtained expertise when it is “done.” You must separate water from noodles using a specialized tool, a colander, and to complete the dish — such an insult — you have to measure and add the fatty deliciousness yourself, in the form of butter and milk that Kraft assumes you already have on hand. All that effort, plus the cleanup, is hardly worth it.

Ramen noodles, by contrast, are a dish of effortless purity. Like the egg, or tea, they attain a state of grace through a marriage with nothing but hot water. After three minutes in a yellow bath, the noodles soften. The pebbly peas and carrot chips turn practically lifelike. A near-weightless assemblage of plastic and foam is transformed into something any college student will recognize as food, for as little as 20 cents a serving.

[…]

But those are minor quibbles. Ramen noodles have earned Mr. Ando an eternal place in the pantheon of human progress. Teach a man to fish, and you feed him for a lifetime. Give him ramen noodles, and you don’t have to teach him anything.

[Link]

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